Make-up removal and cleansing your face are not the same thing! Always cleanse the face twice, and use eye make-up remover when needed. This takes an extra minute and will be worth it in the long run. If you have the spare time steam your face after cleansing, run the water hot, and put a towel over your head. (an oldie but a goodie) This helps to prep the skin by opening the pores, and preparing it to receive the products you apply after. I have found that this extra step, usually done the night before, makes my skin look fresh the next day.
Cleansing pads/towels are also a great method to remove makeup or use after playing a sport,etc. I feel that after this step it is important to wash your face with water and product undoing what the day has left behind. If you forget to wash your face or are just to tired at the end of the day it’s not the end of the world, but don’t get into this bad habit, it truly does have an effect on your skin.